In today’s highly competitive reverse mortgage market, success depends not only on capturing more leads than your competitors, but taking those leads and converting them into closed loans.

Qualified reverse mortgage leads are constantly being generated all over the United States. Many of them are sitting right in your own backyard, waiting to be discovered.

But without the right solutions, you could be missing out on a valuable opportunity to reach an even greater share of prospective borrowers who could benefit from a Home Equity Conversion Mortgage.

These are five lead capturing strategies:

Internet leads

Live transfer call centers

Direct mail

Verified lists

Referral partnerships

Maximize your monthly HECM production.